2023-24 | Berlin, Germany / Role: Interim Product Lead

SPAIA:

standing for “The Society of People Against The Insect Apocalypse”, SPAIA’s mission is to revolutionize ecosystem monitoring & intervention with ground truth insect data.

  • Working a driven team of three others, I was responsible for:

    • Development and refinement of original MVP based new user research

    • Overseeing the product development lifecycle, from ideation to market launch

    • Networking with environmental and entomological communities

    • Researching variety of hardware sensing and image recognition technology for best fit

  • During my nine months as product lead, I was honed my skills in and learned about:

    • European biodiversity standards for corporations

    • 3D printing for chamber design

    • economic opportunity in promotion of beneficial insect populations

    • Tripled monthly data capture metrics

    • Laid groundwork for collaborative forums and analytical dashboards for the global biodiversity community

    • Brokered HORIZON grant academic partnerships

Product Prototype

Affordable biodiversity monitor and digital resource

  • The biodiversity data gap poses a major risk to ecosystem health, conservation efforts and business sustainability goals. While critical to issues like climate resilience and ESG compliance, challenges remain in:

    • gaps exist in biodiversity data collection that hinders effective ecosystem management

    • inconsistent localized efforts, lacking standardized sampling protocols

    • scaling of ground-based biodiversity data

  • Our approach centered on developing standardized, automated monitoring technologies that could be deployed widely by diverse stakeholders. We set out to create an affordable, easy-to-use biodiversity monitoring platform that could scale up data collection efforts through engaging citizen scientists, businesses and researchers.

  • Based on extensive research and feedback, we built a new version that:

    • was modular for location flexibility and customization

    • included custom data tagging

    • multimodal testing suite

  • Based on our new product release and pilot results, we:

    • secured first subscription customer contract

    • received funding and research support from Fraunhofer IZM

    • launched K-12 education program for hands-on biodiversity learning